Art of Selling Onlineby Vivek

9-Week Course Syllabus

Embark on a transformative 9-week (63 Days) journey. Each week, join live classes filled with dynamic discussions, full support and hands-on, interactive learning experiences.

Week 1-3

Build the Platform (No-Code + Low-Code)

Build a website with AI superpowers. We’ll demystify today’s tech landscape, stitch together no-code and low-code tools, and spin up a conversion-focused, brand-ready site that fits your budget and scales from day one.

Topic

System Blueprint

What You’ll Build

Choose stack (Firestudio, Shopify + Firebase Studio backend).

Tool Stack

FigJam template
Firestudio
Shopify

Topic

Checkout in 60 min

What You’ll Build

Stripe or Razorpay subscription flow.

Tool Stack

Stripe
Razorpay
Payment Capture

Topic

AI Content Blocks

What You’ll Build

Autogenerate landing sections, course cards, T&C.

Tool Stack

GPTs
Midjourney
Canva Magic

Topic

Action Lab

What You’ll Build

Push your site live on a .xyz staging domain.

Tool Stack

Cloudflare Pages

Topic

Live Clinic

What You’ll Build

Rapid UX teardown & conversion-leak fixes.

Tool Stack

Hotjar live share
Week 4-5

Data-Driven Analysis

Turn intuition into evidence so every decision is ROI-backed. We’ll deep-dive into how to mine audience data, size the market, and transform raw insights into a rock-solid brand decision-making engine.

Topic

North-Star Metrics

Key Take-aways

Pick one impact metric and one income metric that matter.

Tool Stack

Looker Studio templates

Topic

AI Market Intelligence

Key Take-aways

Use ChatGPT + Mistral to scrape and cluster customer pain points.

Tool Stack

GPTs
Claude
Keyword Sheeter

Topic

Competitive Heat-Map

Key Take-aways

Spot whitespace via vector-search clustering.

Tool Stack

Perplexity
Pinecone playground

Topic

Pricing Math

Key Take-aways

Run sensitivity models in Google Sheets with GPT-assisted formulas.

Tool Stack

Sheets × GPT
Solver

Topic

Action Lab

Key Take-aways

Fill the “Brand DNA Canvas” template.

Tool Stack

Notion

Topic

Live Clinic

Key Take-aways

Peer-review Brand DNA Canvas & refine metrics.

Tool Stack

Zoom
Week 6-8

Marketing & Sales Engine

Turn strangers into superfans with an 80/20 omnichannel funnel. Craft irresistible messaging, design a high-converting landing experience, price for profit, and stack repeatable campaigns that attract, nurture, and close your ideal customers on autopilot.

Topic

Audience Magnet

Outcome

30-day content calendar generated via AI + your expertise.

Tool Stack

ChatGPT bulk prompt

Topic

Paid Traffic Loops

Outcome

Understand and become pro in Google, Meta, Linkedin and Reddit ads

Tool Stack

Meta Ads
Google Ads
LinkedIn Ads
Reddit Ads

Topic

Email & WhatsApp Drip

Outcome

5-email + 3-WhatsApp sequence; A/B subject lines with GPT.

Tool Stack

MailerLite
Twilio

Topic

Action Lab

Outcome

Connect all pixels, set up dashboards for CAC vs LTV.

Tool Stack

GTM
GA4
Looker

Topic

Live Clinic

Outcome

Funnel audit: fix drop-offs, sharpen hooks.

Tool Stack

Figma FigJam board
Week 9

Feedback, Iteration & Scale

Install a continuous-improvement loop so growth compounds long after the course ends. Collect real-time feedback, pinpoint gaps, and refine or pivot fast—ensuring your brand keeps getting better, keeps delighting customers, and keeps selling more.

Topic

User Interview AI

Skill / Outcome

Run 5 AI-assisted customer calls, auto-transcribe insights.

Tool Stack

Otter.ai
TLDV

Topic

Cohort Analytics

Skill / Outcome

Segment by behavior, spot power users.

Tool Stack

Mixpanel
Metabase

Topic

Rapid Experimentation

Skill / Outcome

Design & ship A/B tests in ≤ 24 hrs.

Tool Stack

Google Optimize / VWO

Topic

Scale Playbook

Skill / Outcome

Decide next growth lever: affiliates, B2B, or community.

Tool Stack

Notion template

Topic

Action Lab

Skill / Outcome

Craft a 90-day OKR roadmap + backlog.

Tool Stack

Trello
ClickUp

Topic

Demo Day

Skill / Outcome

Showcase growth metrics, pitch to the cohort, get referrals.

Tool Stack

StreamYard